Wedding Show 101

We heard a lot of people commenting that they are not interested in attending more than one or two wedding shows, as they assumed these wedding shows are pretty much the same. Personally, I have visited many wedding shows, and I always find new venders and new insights from each of the wedding shows.

After each of the wedding shows, we would usually reflect on which venders caught our attention and we would also evaluate the possible reasons why we would naturally pass by some booths and/or easily forget some venders.

Venders have to pay a fee to rent a booth at these wedding shows, and how could they stand out among all their competitors and how do couples pick the right one for their big day?

There are two key points for both venders and engaged couples to take note of:

1. Novel Uniqueness
As an engaged couple, you do not want your wedding to look just like others'. If you wish to have a memorable wedding for your guests and yourselves, you would need to pay extra attention to those venders who are creative.

Nonetheless, venders have to find a balance to make sure their cool ideas do not backfire and bury their actual talents. Vender should not show off something that is unrelated to their business. For instance, a photographer at a wedding show told us that the couples only praised the presentation of how they set up their booth, but the couples forget to look at their portfolios.

2. Tangible Experience
You want to hire someone who has the skill and talent you need, rather than someone who has exceptional skill in sales talk. One might persuade you into believing he/she can make your dream wedding come true. However, as everyone has different perspective on what beauty is, it is important to check if the venders understand your definition for beauty.

The main reasons why engaged couples attend wedding shows are because they want to get a feel of what it would look like for their weddings. Are these professionals friendly? Are these packages affordable? Are the so-called professionals really the professionals? How hors d'oeuvre would taste like? What about decors? Themes?

We went to a wedding show on Sunday, and we noticed that the 3 photo-booths that were present were actually quite different: 1) brightness of the light inside the photo-booths, 2) the variety of the available props guests could choose from, 3) how much the photo-prints can be personalized to the wedding theme, 4) the type of photo paper that would be used, 5) Pricing and freebies. If the couples cannot try the photo-booth, they will not be able to find out which photo-booth fits their needs.

Wouldn't it be a wedding show tragedy if the venders cannot close deals from renting a booth at the show, and the engaged couples also do not gain insights on what they want for their weddings after purchasing a ticket to attend the show?